Today, journalism and corporate communication are interactive and multimedia-based; because people want to be entertained and not just informed – whether by companies or publishers. The growing number of channels, media and terminals as well as rapid technical developments, means that requirements on concept design and production of multimedia content are also increasing. New job descriptions are created, specialists are in great demand, but also generalists who think in a networked way and know what is needed to play the numerous media professionally and efficiently.
Writing and speaking, filming and drawing, creating and programming – students are taught in Chur and Bern by established specialists in a project-oriented and practical way. The work intensively with content and form and learn the technology required for multi-media production. During the three-year study course, they gain in-depth competencies in one of the specialised areas of media applications, radio, video/TV, event communications, integrated corporate communications, corporate multi-media communication or political communication.
|Title/Qualification||Joint Degree «Bachelor of Science FHO & BFH in Media Engineering»|
|Main study subjects/ specialisations|
Political communication ( Bern)
|Program study options||Full-time|
|Language(s) of instruction||German|
|Campus(es)||Bern or/and Chur|
|Course begins||Week 38|
|Deadline for applications|
Please note: Registrations for the study course at the Berner Fachhochschule must be made through the HTW Chur
A professional qualification in great demand
Multimedia producers are in great demand in business. They know how modern journalism and corporate communication functions, know the channels and the technology and understand how to make use of them in an integrated, cross-media and interactive way. They know that focus is on user experience; that different terminals are included and that they must orient themselves according to the preferences of readers and customers. That communication must be authentic. And content multi-media.
A wide target audience
The study course is aimed at young people who are interested in staging and producing content and also in the media and programming technology required to achieve this. They want to move surely in the conflict areas of media, industry, politics, society, legislation, applied informatics and journalism. Their target is to be able to understand and evaluate media-economic connections in order to later assume a management function or perhaps to found their own company.