Management and Market Research

We analyse market developments in the timber and construction industry and provide expert advice on the development of business models and products.

Our activities on behalf of the construction and wood industry include market studies, market potential analyses, development of business models or products and the monitoring of construction activities and materials decisions. Our specialists support you in interpreting and applying the results for your company.

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Service portfolio

The Institute for Digital Economy in the Construction and Wood Industries IdBH offers a wide range of services and diverse collaboration options. Typical services in the area of management and market research:

  • Research projects commissioned by companies and institutions
  • Support in applying for research funding from national and international funding organisations (including Innosuisse, FOEN, Horizon 2020, M-ERA.NET)
  • Consulting and support in connection with entrepreneurship: start-ups, company formation and financing
  • Support of company positioning and product developments
  • Development of consulting tools
  • Customer and staff surveys
  • Market analyses of the construction and supply industries
  • Expert appraisals on the value chain of the construction and timber industry
  • Conception and implementation of industry panels
  • Monitoring of submarket and materials developments
  • Customer analyses
  • Regional market reports on residential construction in Switzerland
  • Surveys of building owners, planners and investors
  • Training on the new Construction Products Act
  • Consultations on the preparation, completion and archiving of the documentation required by the new Construction Products Act
  • Topic-specific continuing education events and conferences
  • Lectures

We are heavily involved in teaching and continuing education. We supervise students’ projects and theses. We also frequently engage master’s students as assistants in research projects. In this way, we contribute to training the experts of the future.

We have connections with the following academic programmes and courses of continuing education:

We aim to transfer all non-confidential research into practice. To this end, we hold events and lectures, write specialist articles, conduct tours, organise workshops, and present our results at trade fairs.

Areas of expertise

Besides our areas of technical expertise, we maintain strong connections to the industry, to public institutions, associations and to international research networks. We pursue close networking and cooperation with institutions and companies along the value chain of the construction and timber industries, such as the Swiss Wood Innovation Network S-WIN.

Institute for Digital Economy in the Construction and Wood Industries IdBH

Management and market research are one of the key areas of focus of the Institute for Digital Economy in the Construction and Wood Industries IdBH. At the IdBH we analyse markets, methods and technologies and develop new, economical solutions for the construction and wood industries of tomorrow.

Other key areas of focus:


We offer many different collaboration options. I will be happy to answer your questions and look forward to hearing from you: