The project aims to facilitate the access of older persons to the opportunities offered by online communities. At the same time, the project harnesses the growing number of older persons to advance charitable projects of online communities.


  • Lead department Business School
  • Additional departments School of Social Work
  • Institute Institute for Digital Technology Management
  • Research unit Digtial Innovation and Transformation
  • Funding organisation Others
  • Duration 01.10.2010 - 31.12.2014
  • Project management Thomas Gehrig
  • Head of project Thomas Gehrig
  • Project staff Thomas Schwarze
    Jonathan Bennett
    Olga Vallier
    Eduard Klein
    Karen Torben-Nielsen, Koordination
    Thomas Gehrig
    Andreas Ninck
    Stefanie Becker
    Dirk Richter
    Regula Guggisberg
    Beat Estermann
  • Partner Staatssekretariat für Bildung, Forschung und Innovation SBFI
    Stiftung Zugang für alle
    University of Maastricht - MERIT
    Zeix AG
    Wikimedia Deutschland
    Universität Ulm - Zentrum für allgemeine wissenschaftliche Weiterbildung (ZAWiW)
    Seniorweb NL
    MD Systems GmbH
    Seniorweb CH
  • Keywords e-inclusion, seniors, gerontology, online communities, usability, accessibility, web 2.0


Promote older persons’ participation in online communities through appropriate measures and to foster their social integration in a sustainable way.

Course of action

The goals of the project are: (1) Development and implementation of measures for the promotion of older persons’ participation in online communities; (2)Design of a handbook for online-communities and operators of community platforms, respectively, containing effective strategies for an improved inclusion of older persons in online communities; (3) Implementation of technological solutions in community platforms in order to improve user experience.