1. Bern University of Applied Sciences
  2. Continuing education
  3. Courses + Study trips
  4. Deep Dive India – ready to tap into the Indian market
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Deep Dive India – ready to tap into the Indian market

India is one of the top countries for growth, innovation and resilient supply chains. You will gain in-depth market insights and assess opportunities and risks for entering the Indian market.

Make crucial contacts on this trip to tap into India as a sales market and sourcing hub.

The «Deep Dive India» study week in Delhi provides a practical understanding of India as a sales market and procurement hub. Participants attend events at the MDI – Management Development Institute (AACSB-accredited) and visit Swiss and Indian companies.

Furthermore, you will learn about «key points of contact» for your market entry, such as the Swiss Business Hub India and Swissnex. In workshops, you will work with Indian and Swiss professionals and gain in-depth insights into business culture and market access.

Logo MDI Gurgaon

Factsheet

  • Degree/Certificate confirmation
  • Duration 16 – 21 February 2026
  • Schedule Study week in India: 16 – 21 February 2026
    Introduction day with briefing and preparations: Saturday, 24 January 2026
  • Application deadline 24 January 2026
  • ECTS credits 3 ECTS credits with proof of competence
  • Costs CHF 2,500
    Visa, travel and accommodation costs are not included. Travel arrangements: individually.
    Accommodation – we offer two options:
    Campus: CHF 800
    4* hotel: approx. CHF 1,200
  • Teaching language English
  • Location Delhi, India
  • School Business School
  • Next session February 2026

Contact

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Content + Structure

Portrait

Get to know the Indian market:

  • You will classify India as a growth market and procurement hub.
  • You will identify suitable partners for sustainable networks.
  • You will learn how to plan and manage projects with Indian partners effectively – from coordination and milestones to negotiation and escalation practices.
  • You will learn about the key intercultural differences between Switzerland and India. From this, you will derive specific rules for communication, leadership and cooperation.

The Deep Dive India – Doing Business in India programme is a one-week study trip to the Management Development Institute (MDI) Gurgaon, Delhi, one of India's most prestigious business schools. The aim is to provide practical knowledge about India's dynamic economic and market environment.

Participants gain insights into:

  • India's role as a sales and procurement market,
  • the strategic and cultural differences in marketing and management,
  • opportunities for cooperation in various economic sectors,
  • support services offered by partners such as Swiss Business Hub India, Swissnex and the Swiss-Indian Chamber of Commerce,
  • sustainability practices in an international context.

The programme combines academic input, company visits and cultural excursions (Delhi and Agra). The supporting programme includes yoga sessions, team building, networking with Indian students and events such as welcome and farewell dinners.

With or without ECTS credits?

Would you like to continue your education without acquiring ECTS credits? Then simply take part in the SAS without providing proof of competence. In order to earn ECTS credits, you must provide a successful proof of competence.

The proof of competence will be defined shortly.

Requirements + Admission

Anyone interested in the subject is welcome to participate in the study trip. There are no admission requirements. If you earn ECTS credits, they may be recognised towards an EMBA or MAS (upon request).

Typical participants are:

  • Executives and members of management boards of SMEs, primarily from the MEM industry (machinery, electrical engineering, metalworking)
  • Export, internationalisation and sourcing managers
  • Heads of purchasing, supply chain and operations
  • Product, project and business development managers
  • Consultants focusing on India (SME context)
  • Innovators/start-ups with procurement or sales plans in India
  • Students/alumni with a career focus on internationalisation

Organisation + Application

Study week in India: 16 – 21 February 2026
Introduction day with briefing and preparations: Saturday, 24 January 2026

Registration via our portal

You will need a Switch edu-ID to register. Please upload the following documents, even if you have already submitted them with another application:

  • Diplomas 

  • Curriculum Vitae 

  • Passport-sized photo (in JPG format)

Information on the study trip

Registration deadline

24 January 2026

Accommodation – we offer two options

  • on Campus: CHF 800.–
  • in a 4* hotel: CHF 1’200.– (depending on availability)

Study week

  • Study week in India: 16 – 21 February 2026
  • Introduction day with briefing and preparations: Saturday, 24 January 2026

CHF 2,500 for the study trip.

Visa, travel and accommodation costs are not included. Travel arrangements: individually.

The continuing education regulations of the Bern University of Applied Sciences and the implementation regulations for the continuing education regulations apply. The right to make changes is reserved. In case of doubt, the wording of the legal provisions and regulations shall prevail.

Continuing Education Regulations of Bern University of Applied Sciences (WBR) (PDF, 133 KB)
Implementation Provisions for the Continuing Education Regulations WBR in the Business School (PDF, 81 KB)
Implementation Provisions for the Continuing Education Regulations (PDF, 77 KB)
Framework Study Regulations at Bern University of Applied Sciences (PDF, 127 KB)
Regulations on Scientific Integrity at Bern University of Applied Sciences (WissIR) (PDF, 140 KB)
Legal foundations