Online Presence for Actors: A Webinar with Andreas Dendorfer

Today, most casting work takes place online. What can actors do to make themselves visible to casting directors, producers, and directors? What tools and strategies are available? What has become industry standard, and what is no longer necessary? How can actors attract attention in an increasingly competitive environment? Are there clear conventions when it comes to headshots, showreels, about-me videos, and online profiles? These and other questions will be discussed by Kai Ivo Baulitz and Andreas Dendorfer, who will use the non-profit platform etalenta as a case study to demonstrate how casting professionals search for actors online and make their selections today.

Andreas Dendorfer

...co-founded the German-language casting platform CASTFORWARD together with Andreas Lademann in 2008. In 2012, the platform merged with the European platform e-TALENTA. Today, the two continue to run the platform under the joint brand “etalenta”, with more than 90,000 members including actors, agents, casting directors, producers, and directors. Available in 24 languages, the platform has become one of the most important tools for professional casting in Europe. etalenta follows a non-profit approach with the aim of supporting a fair and sustainable casting infrastructure across Europe.