Content + Structure
The Master's programme is very strongly oriented towards the teaching of generalist problem-solving and management skills. A situational management approach, teaches you everything you need to know to perform demanding management functions in an increasingly complex and dynamic environment. A degree of employment of up to 80% can be achieved for ideal compatibility of studies and career.
The Master's programme is divided into three module groups and a Master's thesis. The module group advanced management competencies introduces general management knowledge and tools that are central to corporate and business development.In the in-depth module group corporate/business development (CBD), phase-related management problems and strategic issues of the CBD Cycle are dealt with. The modules of the module group scientific work prepare you to conduct your own empirical research with practical relevance. You will work on scientific practice projects in coached teams and complete your studies with a practice-oriented empirical Master's thesis in the chosen subject area.
After completion of the Master's programme you can
perform shaping and developing tasks in challenging company situations in a responsible function and derive action strategies for the central operational functional areas of a company depending on the development phase of a company.
lead development processes at team and organisational unit level.
independently design, moderate, and reflect upon complex decision-making processes in practice.
commission, accompany, assess or carryout research or data analysis and integrate them into decision-making processes and derive measures.
set an example in terms of self- and social competence.
Specialisations + focal points
The module group corporate/business development (CBD) comprises the central modules of the specialisation of the degree programme, which are anchored in the CBD Cycle. The focus of the specialisation study is on various challenges in the context of corporate or market development. Further components of this module group are the elective modules in the subject areas strategy process, business ethics & corporate social responsibility and international corporate & business development (study trip). The CBD Cycle comprises three cyclical action-oriented phases of sustainable corporate and business development: start-up and growth management, business development & reinvention and crisis & turnaround management. Each phase is dealt with in depth from the three main functional perspectives (strategic entrepreneurship & marketing, financial business development, HRM & organizational development), and functional options for action are identified for each phase. Each phase thus consists of a total of three modules, which integratively cover the essential management fields of sustainable business development of this phase and are connected via practice-related cases.
During the programme, students have the option of choosing an individual focus, which is shown in the transcript of records after graduation. The focal points are covered in terms of content by specified modules or modules to be selected and require a corresponding topic for the academic practice projects and the Master's thesis.
This is determined during the first semester. The following individual specialisations can be taken:
Strategic entrepreneurship & marketing
Financial business development
HRM & organizational development
Sustainable business development
Type of study + duration
The Master's programme with a specialisation in Corporate/Business Development is designed to provide an ideal balance between studies and career. Contact study days take place on Fridays and Saturdays, allowing a maximum degree of employment of up to 80% - a unique selling point among consecutive Master's programmes in Switzerland. Further flexibility is possible at any time by extending the duration of studies.
Curriculum + modules
The curriculum represents the structure of the programme for the part-time four-semester standard study model. It shows you which modules you will take place in which semester if you are studying according to the standard study model.